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Thursday 20 June 2013

Microsoft Do A U-Turn To Lure Gamers Back

So many of you might have not noticed that Microsoft have pulled a 180 turn on their policy regarding DRM, used games and 24 online hour connection. On June the 19th 2013, which out of nowhere sources apparently said to rumor Microsoft have updated their policy for the Xbox One. That was currently offline due to the outrage of the gamers checking on the page. So what I've seen is the gamers of the entire world completely stand beside Sony due to Microsoft’s E3 2013 conference where the gamers didn't like about their always online connection required, DRM on used games also the freedom to play single player games offline without a online connection. Which Microsoft had to quickly change their money making scheme to make it competitive with the PS4, which on par it still lacks due to the price and hardware performance. Therefore something had to be done either change the policy or let it run until they rot in a pit of darkness. That Microsoft were already in after the Sony E3 2013 press conference. So now Microsoft have decided that the policy will be completely vanished and dismissed due to the gamers opinion and how they reacted to this horrific marketing plan by Microsoft. Due to the freedom owning an Xbox One completely be put in a cage in the clouds.

Which after the complete humiliation at E3 2013 from Sony, Microsoft said enough is enough we know we messed this up badly and its time to change (after 2 weeks). Whereas quoted from Microsoft’s official policy page about the big change to their massive mistake. http://news.xbox.com/2013/06/update

Since unveiling our plans for Xbox One, my team and I have heard directly from many of you, read your comments and listened to your feedback. I would like to take the opportunity today to thank you for your assistance in helping us to reshape the future of Xbox One. 

You told us how much you loved the flexibility you have today with games delivered on disc. The ability to lend, share, and resell these games at your discretion is of incredible importance to you. Also important to you is the freedom to play offline, for any length of time, anywhere in the world.

So, today I am announcing the following changes to Xbox One and how you can play, share, lend, and resell your games exactly as you do today on Xbox 360. Here is what that means:
  • An internet connection will not be required to play offline Xbox One games – After a one-time system set-up with a new Xbox One, you can play any disc based game without ever connecting online again. There is no 24 hour connection requirement and you can take your Xbox One anywhere you want and play your games, just like on Xbox 360.
  • Trade-in, lend, resell, gift, and rent disc based games just like you do today – There will be no limitations to using and sharing games, it will work just as it does today on Xbox 360.
In addition to buying a disc from a retailer, you can also download games from Xbox Live on day of release. If you choose to download your games, you will be able to play them offline just like you do today. Xbox One games will be playable on any Xbox One console -- there will be no regional restrictions. 

These changes will impact some of the scenarios we previously announced for Xbox One. The sharing of games will work as it does today, you will simply share the disc. Downloaded titles cannot be shared or resold. Also, similar to today, playing disc based games will require that the disc be in the tray. 
This wraps up how Microsoft thought they were heading for the right direction to be turned around due to the GAMERS. To be near the PS4 and not in the darkness, if the policy of DRM, always online and no offline single player games were still impended. However it still bugs me a lot that, for some reason people are forgetting Microsoft are nowhere to the ovation from the gamers to Sony then Microsoft themselves. Making them Microsoft look like the bad guys, since they had to change the policy due to the state of pre orders and marketing plans. Also not to forget the change wasn’t because they cared about the gamers. They simply had to change due to the gamers switching to the PS4 like dominoes blocks falling and the price for 100 dollars less (£70 around in UK). Which Sony has already gotten the lead of the console war due to the price, hardware performance of the PS4 and exclusives on demand by Sony.

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